M&M’s – BBDO CLM Paris – MediaMonks
For this worldwide M&M’s Wanted campaign we created an HTML5 scrolling website which takes the visitor through an interactive cartoon. By scrolling down the cartoon, which is supported by a voiceover, you are being walked through the story of Red & Yellow.
In this story the two famous M&M’s are fugitives, they are wanted by the world for being just too delicious. The police is looking desperately for Red & Yellow, but only you, the user, can help the police to find them. Everybody can help by filling in their own coordination code which is provided on a pack of M&M’s.